Even with the doors opening before 7pm as scheduled, little appears to have encouraged this sold out crowd to make their way inside in enough time to check out the opening acts. Therefore, The Family Rain, a trio of siblings from Bath, struggle to entertain the mass of bodies on the floor and the scattering of individuals gradually taking their seats. Even when they kick things up a notch with ‘Pushing It’, a track with a very Kings Of Leon vibe, their audience respond quietly and politely. Honeyhoney, a multi-musical duo are next. Singer Suzanne and Ben Jaffe chop and change their instruments, from violin to banjo, guitar to drums as swiftly as the rain can fall – they are impressive in both their presentation and performance but they remain ignored by the majority of their crowd. Jake is instantly greeted with the cheers and applause of hundreds of people and, striking his guitar, the Apollo is illuminated, both by light, and sound – strong voices singing every word. ‘Two Fingers’ has the venue almost rocking with the movement of the packed crowd on the floor, but it is what follows which provides many of tonight’s best moments. The acoustic interlude allows ‘Song About Love’ to be a phenomenal demonstration of Jake’s talents; cameras and mobile phones everywhere capturing every second of it they can while ‘Broken’ is haunting enough to give goose-bumps. Come the end of the set, every individual is on their feet, clapping and whistling in appreciation of tonight’s performance. Jake Bugg is not admired by everyone, but tonight, he closed his set knowing that, just as he enjoyed their company, all those present absolutely loved his.